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December 2014   Volume 40, Number 12      
 

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Small Companies Still Surviving in Real Estate

NAR has released a new “Profile of Real Estate Firms” that provides a sort of measuring stick for brokerages to see how they are doing compared to the averages.

According to the survey:

  • The typical residential broker’s sales volume was $4.7 million in 2013, while the typical commercial brokerage volume was $4.3 million.
  • About 35 percent of sales volume typically came from past client referrals, 30 percent from repeat business, 10 percent from their website and five percent through social media.
  • 81 percent of brokerages have one office and two full-time licensees, seven percent have four or more offices with 92 full-time licensees.
  • 59 percent of brokerages said their biggest concern was the inability of Millennials to buy.
  • 45 percent of firms said they are recruiting sales agents, with 87 percent of those firms reporting business growth as their primary reason for adding staff.

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In this issue:

Year End Wrap Up: Optimism Reigns After Topsy-Turvy Year

Home Builders See Markets Strengthening

Freddie Mac: Home-Buying Market “Chugging Along”

Why the West Is Key to Every Market

Chicago, Washington Top Mover Destinations

Selling Flood-Prone Properties Getting Tougher

Housing, Not Health Care, Is Biggest Cost for Seniors

Luxury Bathrooms: Good-bye Bidets, Hello His-and-Her Showers

Small Companies Still Surviving in Real Estate

HUD to Back More Homeownership

The ABCs of Lead Management

Five Must-Do’s to Protect Yourself in the Field

 
 


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